Employment

Marketing/Communications Assistant

Classification: Part-time / Hourly | up to 19 hours per week (hybrid) 

Academic Year: Starting in August (remote for August) 15-19 hours per week; minimum 12 hours per week required. Some on-site work required during the academic year.

Summer: 30-40 hours per week

Compensation: $16.50 – $19.98 per hour based on experience

 

Position Summary:

The Marketing/Communications Student Assistant supports promotional and outreach efforts for exhibitions, programs, and other initiatives of Langson IMCA. Specifically, this position focuses on social media, digital media and content development. This position reports to the Assistant Director of Marketing and Communications and serves as a member of the Marketing / Communications team.

 

Responsibilities:

• Supports Langson IMCA’s social media channels (currently, Instagram and Facebook and will include YouTube)
• Assists in creating and implementing regular social media marketing plans that emphasize people and storytelling to publicize exhibitions, public programs, acquisitions, and other announcements, and work to create an engaged online community; manage a content calendar for each exhibition and campaign
• Proposes and delivers approved content that links Langson IMCA with the campus through photography, videography, storytelling, etc.
• Prepare flyers and other collateral materials for electronic distribution
• Attend and take photos and video clips of events in accordance with Langson IMCA guidelines, store in Langson IMCA online folders, and upload selected highlights to social media
• Monitor and respond to comments and direct messages in a timely and professional way
• Review and track analytics, and regularly report findings to MarComm team
• Research and recommend strategies to increase social media followship and engagement, and execute, as approved
• Collaborate with UCI campus partners staff to cross-promote or amplify university event publicity
• Assist in implementing digital advertising campaigns
• The ideal candidate has general social media and content creation skills in a professional setting.

Required:

• Knowledge of social media applications, best practices and way to build audience and engagement
• Experience in digital photography and video, as well as editing and visual content creation, for social media, including: iPhone video and still photography and editing
• Excellent written and verbal communication skills
• Excellent project management skills, with ability to work both independently and as part of a team and meet deadlines
• Ability to work 15-20 hours per week on a dependable schedule during the academic year without compromising classes and assignments; regular availability during business hours 8:00 am – 5:00 pm PT
• Ability to learn and adhere to Langson IMCA and UCI brand standards and marketing best practices 

Bonus Experience:

• Knowledge of, appreciation for, or interest in visual art
• Experience in digital analysis and insights, as well as third party apps such as Canva, Capcut, Buffer and Meta Business Manager

 

To Apply:

Please submit resume and cover letter to Mandi Gonzales at amandag6@uci.edu

For more information on Langson IMCA: imca.uci.edu